Belkin

Mall of Oman Retail Store
Redesigning
Retail,
Globally
Redesigning
Retail,
Globally
Electronics company Belkin has entered an exciting new era of elevating their retail presence and expanding their global footprint. They needed a partner with intimate knowledge of their brand to spearhead the evolution by creating a visionary lookbook for their retail stores. As a trusted partner of Belkin, Pinnacle was commissioned to redesign an existing store located in Oman, and to create an entirely new lookbook to be used as the blueprint for their next generation of global retail environments. We drew from our deep knowledge of the brand and infused our creativity into every detail to create cutting-edge stores that promote a consistent brand identity for Belkin and strengthen their impact around the world. Belkin’s stores will not only showcase their products and brand story, but also deliver an immersive, elevated shopping experience for customers. Interchangeable features ensure the spaces will remain evergreen—ready to host a variety of campaigns and products for years to come.
...the new store is a physical representation of our...unique [brand] story...
Belkin