Toyo Tires

SEMA

Project Tags:

Automotive
Pre-Fabricated Solutions
Brand Blocks
Trade Show Exhibits

Set the
Stage with
Brand Blocks

SEMA is an annual conference that brings together car manufacturers and buyers in every segment of the auto industry for the world’s leading automotive trade event. Toyo Tires exhibits every year with the goal of connecting with new and existing customers. In recent years, we’ve deployed our modular Brand Blocks to create an eye-catching outdoor activation. The Brand Blocks create the perfect stage for Toyo. During the show Toyo brings in celebrities for in-booth signings, hands out limited-edition collectibles and hosts exciting giveaways. Perhaps the biggest highlight of Toyo’s exhibition at the show is their world debut of new vehicle builds. These “must see” vehicles are displayed in the Toyo Tires Treadpass activation area and on the Brand Blocks stage, attracting large crowds throughout the show.

Project Description

SEMA is an annual conference that brings together car manufacturers and buyers in every segment of the auto industry for the world’s leading automotive trade event. Toyo Tires exhibits every year with the goal of connecting with new and existing customers. In recent years, we’ve deployed our modular Brand Blocks to create an eye-catching outdoor activation. The Brand Blocks create the perfect stage for Toyo. During the show Toyo brings in celebrities for in-booth signings, hands out limited-edition collectibles and hosts exciting giveaways. Perhaps the biggest highlight of Toyo’s exhibition at the show is their world debut of new vehicle builds. These “must see” vehicles are displayed in the Toyo Tires Treadpass activation area and on the Brand Blocks stage, attracting large crowds throughout the show.