Subway

Cookieway Pop-Up
Subway's
Sweet Treat
Subway's
Sweet Treat
Subways cookies have become a beloved fan-favorite menu item. From classics like White Chip Macadamia Nut and Chewy Gooey Chocolate Chip to new seasonal specials, many customers come to Subway just for the treats. This year, Subway wanted to do something special for the community and for their customers. And what better way to spread a little joy than to give out free cookies? To celebrate national cookie day, we worked with Subway and their agency to create their first-ever pop-up restaurant. For an entire weekend, cookie fans in New York City could visit the pop-up and try out exclusive flavors, pick up merchandise, experience larger-than-life cookie installations and take some sweet photos. The store was busy all weekend long with people lining up to receive a complimentary six-pack of cookies. To make things even sweeter, Subway raised money for Make-A-Wish Metro New York by asking visitors for optional donations to the cause.